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Discussion Paper Details

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Title: Dangers of a Double-Bottom Line: A Poverty Targeting Experiment Misses Both Targets

Author(s): Dean S. Karlan, Adam Osman and Jonathan Zinman

Publication Date: April 2018

Keyword(s): Corporate social responsibility, discrimination, double-bottom line, microcredit, Microfinance, Multi-tasking, poverty targeting and social business

Programme Area(s): Development Economics and Public Economics

Abstract: Two for-profit Philippine social enterprises, aiming to demonstrate corporate social responsibility by increasing microlending to the poor, incorporated a widely-used poverty measurement tool into their loan applications and tested the tool using randomized training content. Treated loan officers were instructed why and how to use the tool for targeting; control group training merely labelled the tool "additional household information". The targeting training backfired, leading to no additional poor applicants and lower-performing loans. Descriptive evidence suggests the targeting training exacerbated loan officer misperceptions and multitasking problems. Our results help explain why corporate social responsibility efforts are often siloed from core operations.

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Bibliographic Reference

Karlan, D, Osman, A and Zinman, J. 2018. 'Dangers of a Double-Bottom Line: A Poverty Targeting Experiment Misses Both Targets'. London, Centre for Economic Policy Research. https://cepr.org/active/publications/discussion_papers/dp.php?dpno=12838