Citation

Discussion Paper Details

Please find the details for DP3633 in an easy to copy and paste format below:

Full Details   |   Bibliographic Reference

Full Details

Title: The Effect of Native Language on Internet Usage

Author(s): Neil Gandal

Publication Date: November 2002

Keyword(s): internet use, language and network effects

Programme Area(s): Industrial Organization

Abstract: In this Paper, I explore the relationship between native language and use of the Internet and examine whether English is likely to retain its first-mover advantage of a large installed base of English language websites. I study this issue empirically using a unique dataset on (home) Internet use at the individual level in Quebec from Media Metrix. The results suggest that English language websites are less of a barrier for French-speaking youths than for French-speaking adults in Quebec. To the extent that the younger generation drives the dynamics of the Internet, the results provide some support for the hypothesis that English will retain its first mover advantage of a large installed base of English language websites. I also examine the effect of bilingualism on Internet use and find that among native French speakers, bilingual individuals use English language websites significantly more than their monolingual counterparts.

For full details and related downloads, please visit: https://cepr.org/active/publications/discussion_papers/dp.php?dpno=3633

Bibliographic Reference

Gandal, N. 2002. 'The Effect of Native Language on Internet Usage'. London, Centre for Economic Policy Research. https://cepr.org/active/publications/discussion_papers/dp.php?dpno=3633